Lightworks at Develop3D Live 2015

Develop3D Live, the UK’s leading conference and exhibition celebrating design, engineering and manufacturing technology was the destination for the Lightworks’ team on 26th March this year [2015].

An exciting mix of boundary-pushing technology and thought leading discussion was in store for the thousands of attendees taking advantage of this fantastic free event.

The main focus for Lightworks at Develop3D Live was to demonstrate our new Iray+ for 3ds Max plug-in, which is still in the beta stages of development. To demonstrate our powerful new plug-in, we ran Iray+ for 3ds Max live on a large super high-definition screen, allowing attendees to see for themselves the interactivity and realism of the images you are able to produce.

 

Joining us on our stand for the day, was CL3VER, a web-based solution that lets you create, publish and share interactive presentations to engage stakeholders, prospects and clients on any device. Find out more about them here - http://www.cl3ver.com/

In addition to the exhibition, where hundreds of leading design, engineering and manufacturing businesses showcased their latest products; there was a handpicked collection of industry leaders presenting topics throughout the day. Alongside the Keynote sessions, 3D Printing, Product Design & Engineering and Design Visualisation and Rendering were delved into by industry experts.

With Lightworks specialism being in Design Visualisation & Rendering, it made complete sense for our presentation to be held in the cinema, along with the other speakers in this area. The Lightworks’ presentation was given by our Pre Sales Consultant, Ben Widdowson. Ben spent his time on stage discussing how modelling enhancements and physically based rendering are helping eliminate design flaws and what the latest developments in visualisation really mean. He achieved this by using the example of the ‘death ray phenomenon’, demonstrating how Iray+ for 3ds Max could have saved a huge architectural error being made, which resulted in large amount of sunlight being concentrated into a single area, hot enough to melt a car wing mirror. 

 

Overall we had great time at Develop3D Live; meeting lots of enthusiastic design and engineering professionals. The event goes from strength-to-strength each year and we look forward to being part of the event in 2016.

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